trick or treat
10.28.2014

Halloween is a GOOD Night to Support Your Favorite Cause

Halloween is a multi-billion dollar industry—second only to Christmas in consumer spending. But for fundraisers and do-gooders, Halloween is number one. Here’s why Halloween is a fundraiser’s dream and how…

Photo via Kellyhogaboom on Flickr

What Nonprofits Can Learn From Halloween’s Top Costumes

Halloween costumes are a $28 million industry. Even if you haven’t bought yours yet, I bet you’re weighing your options. (After the Red Sox’s big win over the Detroit Tigers…

Photo by hydropeek

Cause Marketing with Pinterest: One Year Later

Last January I pledged to use Pinterest more in 2012. That was one resolution kept! Today, I have 49 boards and over 1,000 pins. Here’s what I’ve learned about using Pinterest for cause…

Photo by mrsdkrebs

5 Reasons to Have a Halloween Fundraiser

It may seem early to be talking about Halloween, but I’m not bringing it up so you can get dibs on a Batman costume. Your nonprofit should be planning a…