"Despicable Me" Cake by Madalina Bakery

How to Use Special Occasions for Fundraising

Photo by Mandalina Bakery Today’s my birthday! Actually, that’s not true. It was last month, but it still feels fresh. Feel free to still send me a gift! A special…


10 Fundraising Ideas (And How to Use Them)

Picking a fundraiser is hard. There are so many ideas! But some are better than others in rallying support for your cause. Here’s a list of 10 fundraising ideas, and…


3 Big Fundraising Lessons from #IceBucketChallenge

No doubt you’ve heard of the Ice Bucket Challenge, the viral fundraiser that’s raised over $22 million in 30 days. This is a 12X increase over the previous period last year!…


How to Make the Ice Bucket Challenge Better with T-shirts

If you were on vacation last week or unplugged from social media (or under a rock) you’re probably one of the few people who DIDN’T take the #IceBucketChallenge. The challenge…

ask people to become part of the story

5 Storytelling Tips For Better Online Fundraising

This is the limbic brain. It’s about 200 millions years old and is responsible for emotions. It’s the elephant mentioned in Switch. The limbic brain the source of value judgments and feelings (mostly…


Razoo Launches #GivingTuesday Competition For $100,000

GivingTuesday is on December 3, 2013 – 5 days after Thanksgiving, and 4 days after Black Friday. Blackbaud and Razoo saw a 50% increase on #GivingTuesday in 2012 over the…

Photo by bigcityal

How Justin's March Madness Bracket Raised $2,000 for Leukemia

Justin Goldsborough hates cancer. And he has plenty of reasons to hate the deadly disease. One of his colleagues has an 18-month old who’s undergoing a second round of chemotherapy.…

Photo by Kasey Eriksen

4 Ways to Increase Donor Retention: Interview with Marc Pitman

It’s hard enough to gain new donors, but the big question is: how do you make them stay? Marc Pitman is one of the world’s top experts on fundraising, and…

Jim Carol and son Taylor (Photo Courtesy of the Carol Family)

The Kindness of Strangers is the Real Game Changer

About five years ago, Jim Carol’s son, Taylor, was diagnosed with two types of rare pediatric cancers at the tender age of 11. “He was diagnosed as terminal, and there…

Photo by Masaru Kamikura
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[Video Tutorial] How to Create QR codes with Bit.ly

If you read Joe’s post about using QR codes to thank holiday supporters, you might be wondering if there’s an easy way to create a QR code. The easiest way…