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05.22.2012 ,

4 Words Nonprofits Need to Stop Using

I write every day so I have to be a word guy. I’m always searching for just the right thing to say. But I rarely use a dictionary or thesaurus…


4 Tips to Punch Up Your Writing

Not getting results? Perhaps your writing turns them away. Or more likely puts them to sleep. Punch up your copywriting to better activate stakeholders. What does “punch up” mean? Crisp…