A Sweet Idea for After Valentine’s Day

A lot of NPOs use Valentine’s Day as an opportunity for a fundraising campaign. I think back fondly on listening to NPR ask for donations with the reward being a…

11.06.2013 ,

Why Your Nonprofit Is Like Dog The Bounty Hunter

See that picture above? That’s your nonprofit. When you look past the mullet, you’ll see a lot of similarities between this guy, you, and your nonprofit. Dog: The Bounty Hunter…

Are You Really Busy or Are You Just Saying That?

I read an interesting article from Harvard Business Review last week. The article was titled, “Please Stop Complaining About How Busy You Are.” The article makes a few interesting points.…

REM Explains Social Media Marketing

The now defunct band REM, out of Athens, Georgia, earned recognition and passionate loyalty over the course of their existence. The darling of college radio stations, then part of the…

03.11.2013 ,

25 Women in Marketing & NPOs You Should Know

In honor of International Women’s Day last Friday, I’m giving a shout-out to 25 women in marketing and nonprofits that are making a difference! Take a moment and follow them–you…

03.04.2013 ,

3 Things Walking Dead's Daryl Dixon Teaches About Social Media

Daryl Dixon is probably every Walking Dead fan’s favorite character. If you don’t watch the show, here’s a brief intro to him: Daryl appears to be your typical rough “redneck.”…

02.14.2013 ,

Show Meaningful Love on Valentine's Day

On Thursday many people will be marking Valentine’s Day in very mushy, romantic kinds of ways. Flowers will be purchased at the last minute. Rings, necklaces, and bracelets will be…

02.04.2013 ,

Did Nonprofits Score a Touchdown in Superbowl XLVII?

I’m writing this at the start of the power outage at Superbowl XLVII! My goal the past few days has been simple: to find the cause in this year’s Superbowl!…

12.27.2012 ,

My Three Favorite Feel-Good Moments of 2012

It seems appropriate, for my final post here in 2012, to look back at the year that was and pick some of my most favorite feel-good moments. After all, feel-good…

12.25.2012 ,

Merry Christmas!

We’re taking the day off here at the IG Blog to wish you, your family, and loved ones a very Merry Christmas! Be safe, be joyous, and be thankful. Speaking…