6 New Twitter Followers for Do-Gooders

My first post of 2013 was 3 Steps to Using Twitter to Gather Nonprofit News. Nearly a year later it’s still a useful post with some great suggestions on how…

12.25.2013 ,

5 Steps to Facebook Success in 2014

Over the past two months, Facebook has flipped your world upside down again. First, Facebook started putting the squeeze on reach for Page updates, clearly stating that “the best way…

12.24.2013

I Hope You Get Socks for Christmas

Christmas is coming, the goose is getting fat Please put a penny in the old man’s hat If you haven’t got a penny, a ha’penny will do If you haven’t…

This is What Nonprofits Need More Than a Facebook “Donate” Button

So Facebook announced a new feature allowing Facebook users a frictionless way to donate to their favorite nonprofit. A few nonprofits currently have the feature on their Facebook Pages, and…

12.17.2013

3 Ways to Sharpen the Saw During Christmas Vacation

Are you taking time off over the holidays? Me too. I plan to: Eat as many of my wife’s homemade Christmas cookies as possible. Break my record for watching Bing…

A Lesson from charity:water on How To Close the Loop

Predominantly, it’s probably safe to say, most cause organizations concentrate on how to get people to donate to their cause. When fundraising events are going on, there is a single…

How To Create Email Drip Campaigns For Your Nonprofit

If you’re a regular reader of this blog, you already know that email marketing is extremely effective for converting transactions like donations, renewals, and action alerts. Email is also awesome…

Three Golden Lessons in Holiday Giving

A decade-old holiday tradition continued this year in Morris, Illinois when an anonymous donor dropped three gold coins into a Salvation Army red kettle. These aren’t just any coins. They’re…

Sometimes Just Caring is the Best Gift

A few weeks ago, I watched a rather disturbing documentary called Dreams of a Life. The documentary was about a woman named Joyce Carol Vincent, who was found in her…

3 Cause Promotions to Put You in the Holiday Mood

The holidays are fun but they can be exhausting. A lot needs to get done in the next few weeks. That’s why now is a good time to charge your…