How Change Agents Supported Sandy Relief in New York
You don’t need a reminder of how hurricane Sandy blasted New York and New Jersey with unmatched mayhem last week.
Here are three that shone this past week:
Mark Horvath of Invisible People
Using the power of his network on Twitter, Mark was able to help organize people near New York to bring three generators to NYC Rescue Mission.
Obviously Mark didn’t do it alone. People in his network who were paying attention tapped their resources to coordinate the delivery of these 3 generators:
In his HuffPost article detailing these events, Mark writes:
“Please know I only played a very small part in all this. I am simply the guy who happened to look at Twitter at just the right time and I just happen to have built a network of homeless service providers. The real heroes are Brad Reed and Alan Thornton, two men that gave their all to help others. Shaun King and Angela Baldwin also gave their all to make things happen for others.”
Chris Brogan and Jacqueline Carly
Chris Brogan (Jackie’s better half) tweeted her idea and then eventually wrote a blog post to amplify attention around Jackie’s supply run. He also shared his post on Google Plus, causing a fair amount of ripples:
People who follow Chris on Twitter and Google plus, and people who subscribe to his e-mail list (me) came forward with venue connections, volunteers, and three truckloads of supplies. On Monday at 3pm, everyone met in Cambridge to consolidate supplies, and send Jackie on her way.
And of course Chris followed up thanking people who helped:
Do You Know Who Your Free Agents Are?
Mark, Chris and Jackie are perfect examples of free agents who make direct impacts on causes without waiting for an organization. Your job is not to control or co-opt these agents but to support their efforts in every way you can. Or at least get out of the way.