Galvanize Your Core Before Beginning

Image by givikat Many people simply want to turn the lights on with their online fundraising campaign. But in a competitive giving environment, this represents a mistake and also leads…

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Five Huge Mistakes in Online Fundraising

If you’re launching an online campaign, you’ve been tasked to get a few hundred things right in order to pull it off. So you’ve started many little projects that all…

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VIDEO: Experiment and Be Different

Here’s something different for our Tuesday post. In the spirit of Give to the Max Day: Greater Washington, one of the things many nonprofits struggle with is how “crazy” or…

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5 Tips to Make Donating Easy

  A few weeks ago we asked our Facebook friends what obstacles they saw in online fundraising. One friend noted that some nonprofits make it hard for donors to donate…

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VIDEO: Help People Tell Their Stories

Brian Fujito says nonprofits can mobilize their donors to fundraise by engaging them and helping them tell their story well. It’ll help you develop a better relationship with your donor…

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7 Habits of Effective Personal Fundraisers (An awesome free eBook)

If you’ve built up a strong following on Facebook and Twitter, but don’t know how to start fundraising, check out the eBook from CauseVox titled “7 Habits of Effective Personal…

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My Name Is Not Donor

My name is not donor, the mythical ghost in the machine you are targeting. You don’t know my name. Why? Because it’s some random field in your house file. A…

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Analyzing the State of Social Media Fundraising: An Interview with Debra Askanase

Debra Askanase is one of the top thought leaders in online community building, and my #1 pick for bloggers in social fundraising. In reference to her recent blog post Has…


VIDEO: Set Clear Goals for Fundraising

Shonali Burke says it’s important to start setting the goal, the number, you want to reach in fundraising, and later find ways to motivate them to contribute to your campaign.